In a previously blog
post, I talked about false adverting and the importance of selling of sticking
to the law. This time I want to talk about the legal liabilities in advertising
and entertainment industry. I recently heard a few podcast about false
advertising, copyrights and trademarks in the entertainment law. The one that
got most of my attention was a podcast by Gordon P. Firemark.
The first topic I
founded interesting was “Appeals Court Rejects Photographer’s Claim That SonyTV Movie Stole Image.” It is shocking
how one little detail can define whether or not is protected by the law.
Going back to False
Advertising, another interesting topic was “Lawsuit Claims That SubwayFootlongs do not Measure Up.” Many claims have been brought up from people that
have measured the Subway subs, and alleged that it measures 11in. instead of
12in.
For any company or
product it is extremely necessary to be aware of every single detail that can
become a liability. Even if the problem or the risk is unintentional,
unfortunately not every people have the same intentions (mostly when working in
a large company with many employees). Like I previously mentioned, it is
impressive how small details can become a big liability. Small details can make
or break the image of a product.
In the entertainment
and advertising industry, image is everything. Consumers like to buy for the
looks and the names, so sticking to the law and having a good image can help
into the success of a product or a company.
To hear more about
the podcasts, please visit the links below.
Remember that is very important to keep up to date with what is going on
in the industry.
Entertainment
Law Update.
IP
Law Podcast Series ( iTunes U)
- Deciding between Patent & Trade Secrets
Protection
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